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Strengthen Admissions Yields

It always takes the wind out of your sails.  You’ve worked so closely with MBA prospects and invested so much time.  You’ve nurtured them as candidates, received their applications, read them thoroughly (sometimes with multiple reads), sent out offer letters, followed-up with personal congratulatory calls or tweets – only to learn they have chosen another business school.

Or, they have accepted your offer of admission and secured their place – only to fail to matriculate for any number of reasons.

We can help boost your admissions yields to improve the ROI of your recruitment and marketing activities.

Examples include:

  • Analyzing admissions data to identify key opportunities
  • Specialized “summer melt” triage initiatives
  • Middle and “end of funnel” marketing strategies