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Posts from the ‘MBA Recruitment Strategy’ Category

MBA Recruitment & Marketing Strategies for Changing Demographics

At long last, the 2012 U.S. presidential campaign is over.  While the President, members of Congress – and for that matter, political junkies – can now focus on “getting back to work,” it is worth taking a moment to reflect on what happened.  And, you don’t have to be inside the Beltway to benefit from the lessons learned. MBA admissions officers all over the country can apply the takeaways from Decision 2012. Read more

What do Michael Phelps & MBA Recruitment Have in Common?

It was one of the biggest upsets of the 2012 Olympic Games and it came early.  Sixteen-time medalist Michael Phelps was defeated in the 400-meter individual medley by rival and teammate Ryan Lochte who took home the gold for Team USA. It was the first time Phelps didn’t win an Olympic medal since the 2000 Sydney Games and it didn’t take long for speculation to begin.  Why did Phelps come in fourth? Did he not practice enough in the past two years? Perhaps he trained too hard in the weeks leading up to the competition. Or, was he distracted by all interviews and attention since Beijing? Read more

Freeze the Summer Melt and Optimize MBA Enrollment

July may be best associated with Independence Day parades and fireworks, but did you know that it also happens to be National Ice Cream Month?  The average American eats 48 pints of ice cream per year – more than any other nationality – and July tops the list for ice cream sales.  With record heat waves sweeping across the nation this summer, chances are consumption will be even higher this July. Read more