Skip to content

Archive for

3 MBA Recruitment Lessons Oprah Shared at Harvard

It has been a stratospheric rise for the former daytime queen of talk show.  From humble beginnings and hardship, Oprah went on to achieve super-stardom as the world’s most powerful celebrity – not to mention a net worth of $2.7 billion.  But perhaps her most shining moment came on a bright day last month when the media mogul addressed graduates at Harvard University’s 362nd commencement.  And here in Harvard Yard she paused at the incredible awesomeness of it all. Read more

Social media marketing: Show your true colors to MBA prospects

We call it “social” media, but make no mistake.  It’s business.  And that’s certainly the case for 87% of Fortune 100 companies who use social media to engage with customers.

An essential part of an inbound marketing strategy, social media enables marketers to attract prospects where they are online.  And for potential MBA students, that means on top social media sites. Read more